Practitioners, Not Theorists

Meet Your Mentors

Learn from strategists, planners, creatives and analysts working inside a live, award-winning agency — navigating the same shifts you face every day.

120+Expert Mentors
18Industry Sectors
27hrsAvg. Contact Time
4.9Mentor Rating

Mentor Directory

Browse by discipline. Mock data — profiles to be confirmed.

ND
Strategy

Nomsa Dlamini

Head of Media Strategy · Mediology

15 years shaping media-led campaigns for FMCG and public health. Leads The Media-Led Playbook strategy modules.

Media StrategyPlanningSBCC
JO
Media Buying

James Okonkwo

Director, Media Investment · Independent Consultant

Former agency trading lead. Teaches the economics of media — channels, maths, and negotiation in live cohort sessions.

TradingEconometricsOOH
LM
Research

Lerato Mokoena

Consumer Insights Lead · Mediology

Turns audience data into actionable briefs. Specialises in qualitative research and cultural insight for African markets.

InsightsAudienceCulture
DV
Creative

David van der Merwe

Creative Director · Award-winning Agency Alumni

Connects brand storytelling to media formats. Guides masterclasses on attention, culture, and creative that travels.

StorytellingContentCampaigns
AS
Technology

Amara Singh

Head of Performance · Mediology

Bridges AI, automation and media optimisation. Leads Technology, AI & Optimisation in the Playbook curriculum.

AIOptimisationMarTech
TN
Brand

Thabo Nkosi

Brand Communications Strategist · Corporate & NGO Sector

Builds integrated comms frameworks for brands navigating reputation, purpose and paid media together.

BrandCommsPurpose
ZK
Strategy

Zinhle Khumalo

Media Planner · Mediology

Plans across TV, digital, audio and out-of-home. Brings channel mastery to Foundation Masterclass sessions.

Channel PlanningDigitalAudio
MC
Research

Michael Chen

Competitive Intelligence Analyst · Research Collective

Maps competitor activity and market dynamics. Teaches competitive intelligence as strategic advantage.

CIMarket StrategyAnalytics
PN
Strategy

Priya Naidoo

Programme Director · Mediology Academy

Architects cohort experiences and certifies graduates. Your guide through The Media-Led Playbook journey.

Cohort LeadCertificationCoaching

Want to mentor with us?

We are building a roster of industry practitioners for 2027 cohorts. Express your interest — mock CTA for now.